The Goodman Graduate Business Council takes on The Goodman Cup

Photo Credit: Zoe Archambault

Photo Credit: Zoe Archambault

The Goodman Cup allows MBA students to practice their leadership skills in Brock’s only graduate student case competition.

The Goodman Cup is an internal case competition during the fall semester planned by the Goodman Business Council (GBC), Goodman staff and student leadership coordinator Lauren Smith. The GBC is the representative body for both full-time and part-time students enrolled in graduate business studies at Brock. The case competition has been going on for over six years according to the GBC.

This year’s annual Goodman Cup happened at The Goodman School of Business from 8:30 a.m. to 6:00 p.m. on September 28.

It is one of the only internal case competitions that is specifically for business graduate students. It prepares students to enter external case competitions such as McMaster’s MBA Games.
The MBA games is an annual case competition where several students across Canada compete and contend for the Queen’s Cup. Several students from MBA schools across the country have a chance to get selected for the MBA games; there they will compete in four to six different categories from academic to athletic skills.

“The Goodman Cup is a stepping stone for the MBA gameswhich is the Queen’s Cup. 40 students at McMaster from Brock represented the university. Last year was the first time Brock’s finance competition team came third, outrunning McGill University and Ryerson Ted Rogers Business School. That’s the first time in history that happened for Brock,” said Puneet Rastogi, Goodman GBC president.

The Goodman Cup does not have any training components to it, but participants can use what they learned in class and Competitor Development Day in the case competition. Competitor Development Day was an event prior to The Goodman Cup where students learn how to break and analyze a case. This year there were 70 delegates and 20 volunteers.
The eight judges for the day included Goodman School of Business faculty members and industry professionals.

“GBC’s main goal is to bridge what is being taught and what is the requirements of the industry. There is nothing more important than case competition to us so when students prepare for the internal competition they can go out and do external competitions,” said Rastogi.
The agenda for the day was straightforward. After the registration, there was a brief about the important aspects of a case led by Rastogi. Delegates were given an hour and a half to prepare the case and their presentations before the preliminary round. After lunch, the preliminary round commenced.
One team per room was selected to be finalists, after which, the finalists competed in the atrium to win the cup. There were several awards and certificates given to select participants such as Best Female Delegate and Best Male Delegate. There was also a winning team that earned The Goodman Cup.

Those interested in finding out more information about The Goodman Cup or how to get involved can follow the @thegoodmangbc on Instagram or

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